Economic Hearts and Minds

prospect.org — Let's be honest: if you wanted to personify a criticism of our widening class divide in an individual, you couldn't do much better than Mitt Romney, a guy who made a couple of hundred million dollars buying and selling companies, has dressage-related tax deductions greater than the typical American family's income, and becomes painfully, embarrassingly awkward in the presence of people who aren't rich enough to own their own sports teams. That's where the emotional and logical arguments come together. Even if you consider it uncouth for Obama's ads to encourage negative feelings about Romney, what they ultimately hope voters to conclude is that as president, he won't be on their side. Obama's speeches want you to think that, while his ads want you to feel it. And if Obama is going to win, he needs both.

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