News Release

New Polling: Dems Can Win with a Bold Economic Agenda

Polling from Lake Research for the Campaign for America's Future

Washington, DC – New polling for the Campaign for America’s Future by Lake Research suggests that the President and Democrats would be wise to trumpet a bold agenda on the economy that contrasts sharply with Romney’s failed trickle down notions.

The Campaign for America’s Future and Lake Research tested several bold themes against the Republican message, described with their own best rhetoric charge. Each trumped the Republican message even at a time when Romney is beating the president on the economy.

The memo from Lake Research summarizes the research. It suggests that a populist message, combining an aggressive economic frame with proposals designed to rebuild the middle class provides a strong ground from which to wage this debate.

Robert Borosage, the co-director of Campaign for America’s Future writes, “The Obama campaign has focused, sensibly and successfully, on defining Mitt Romney and his agenda. `I’m the man from Bain and I’m here to fix things’ increasingly strikes terror in the heart of working families. The medicine Romney’s peddling is more of what ails us.”

But, Borosage writes, “Obama can’t sell this economy as successful, nor claim credibly that we are on the right track. He needs to point a clear way forward.”

Article by Campaign for America’s Future’s Robert Borosage: New Polling: Obama's Challenge: Answer the Question of What Comes Next is available online: http://www.ourfuture.org/blog-entry/2012093604/obamas-challenge-answer-question-what-comes-next

The Lake polling memo is available online: http://www.scribd.com/doc/104876829/9-3-lake-memo

The Campaign for America's Future (CAF) is a center for ideas and action that works to build an enduring majority for progressive change. The Campaign advances a progressive economic agenda and a vision of the future that works for the many, not simply the few. The Campaign is leading the fight for America's priorities – for good jobs and a sustainable economy, and for strengthening the safety net.

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